Retail Marketing

You want to get in touch with your customers on a regular basis to communicate your new products, special offers and company news, but you aren't sure how to attack the problem, or haven't got the time to write publications, analyze your database to target special offers, manage the mail shot, or follow up. inoday can take over the whole process for you, from ensuring your customer database is up to date, planning you direct marketing activities for a given period, preparing and producing the letters , catalogues or brochures and managing distribution.

On the other hand you might need to identify a new market to test a new product concept. inoday can research the current market space and identify potential customers to build a new database. We will then project manage your mail shot for you. Should it be more cost - or time - efficient to contract out some of the more labor intensive activities we will always highlight it in our recommendations to give you the best value for money.

inoday enables you to easily develop, implement, and track persuasive, highly targeted marketing campaigns that automatically change in real-time based on your visitor's profile and your marketing priorities. This eliminates the need to analyze reams of data only to make a decision about what to change on your website when it is too late and your visitor has already left your site

inoday is committed to helping retailers achieve significant benefits from technology investments. We encourage technology providers to align their solutions with retailers' demands to keep their customers satisfied and drive forward innovation in the overall retail.